Pluto TV
Pluto TV—a free streaming TV service owned by Paramount Global
Pluto TV—a free streaming TV service owned by Paramount Global
Pluto TV—a free streaming TV service owned by Paramount Global
In 2017, we kicked off our journey with Pluto.tv by bringing on board top-notch engineers to kickstart our development teams and lay the groundwork for Pluto.tv's bright future.
In 2017, we kicked off our journey with Pluto.tv by bringing on board top-notch engineers to kickstart our development teams and lay the groundwork for Pluto.tv's bright future.
In 2017, we kicked off our journey with Pluto.tv by bringing on board top-notch engineers to kickstart our development teams and lay the groundwork for Pluto.tv's bright future.
OTT platform
Microservices
Ad tech
Client
Client
Pluto TV
Pluto TV
Pluto TV
Date
Date
Since 2017
Since 2017
Since 2017
Role
Role
Development partner
Development partner
Development partner
Website
Website
pluto.tv
pluto.tv
pluto.tv
Pluto TV
Pluto TV
Pluto TV
Customer's case
Customer's case
Customer's case
Pluto TV is a cutting-edge free ad-supported online television service from California. An exclusive TV service provider portal runs seamlessly using web and mobile apps, multiple connected TV streaming devices, and smart televisions.
Pluto wanted to expand their presence on a global market and across smart TV devices.
To do so, they had to reach a new level of software quality. hey were ready to extend an in-house software development capacity with an external team. But they had previous bad experience with offshore partners. We were confident that we can change their mind about how dedicated a dedicated team can really be.
Pluto TV is a cutting-edge free ad-supported online television service from California. An exclusive TV service provider portal runs seamlessly using web and mobile apps, multiple connected TV streaming devices, and smart televisions.
Pluto wanted to expand their presence on a global market and across smart TV devices.
To do so, they had to reach a new level of software quality. hey were ready to extend an in-house software development capacity with an external team. But they had previous bad experience with offshore partners. We were confident that we can change their mind about how dedicated a dedicated team can really be.
Pluto TV is a cutting-edge free ad-supported online television service from California. An exclusive TV service provider portal runs seamlessly using web and mobile apps, multiple connected TV streaming devices, and smart televisions.
Pluto wanted to expand their presence on a global market and across smart TV devices.
To do so, they had to reach a new level of software quality. hey were ready to extend an in-house software development capacity with an external team. But they had previous bad experience with offshore partners. We were confident that we can change their mind about how dedicated a dedicated team can really be.
Assembling the team
Assembling the team
Assembling the team
Pluto requested 10 senior team members with a particular skill set. Their request took place during December holiday season—not an easy time to hire, we have to say.
• We’ve come up with a compromise: In one month, we set up a dedicated team of 4 top-level specialists. Our time to fill was 31 days when average time to fill in our industry equals 52 days.
• While the hired specialists were dealing with urgent tasks from Pluto, we found 6 more requested experts. All 10 positions were closed in 2 months.
In a year, the team grew up to 23 engineers. Even though the client and our developers were in different time zones, we’ve built an Agile workflow that integrated our team with Pluto completely. We agreed on a schedule suitable for both the client and the dedicated team. And to make the most of our time, we keep things real and keep all communications as constructive as possible.
Pluto requested 10 senior team members with a particular skill set. Their request took place during December holiday season—not an easy time to hire, we have to say.
• We’ve come up with a compromise: In one month, we set up a dedicated team of 4 top-level specialists. Our time to fill was 31 days when average time to fill in our industry equals 52 days.
• While the hired specialists were dealing with urgent tasks from Pluto, we found 6 more requested experts. All 10 positions were closed in 2 months.
In a year, the team grew up to 23 engineers. Even though the client and our developers were in different time zones, we’ve built an Agile workflow that integrated our team with Pluto completely. We agreed on a schedule suitable for both the client and the dedicated team. And to make the most of our time, we keep things real and keep all communications as constructive as possible.
Pluto requested 10 senior team members with a particular skill set. Their request took place during December holiday season—not an easy time to hire, we have to say.
• We’ve come up with a compromise: In one month, we set up a dedicated team of 4 top-level specialists. Our time to fill was 31 days when average time to fill in our industry equals 52 days.
• While the hired specialists were dealing with urgent tasks from Pluto, we found 6 more requested experts. All 10 positions were closed in 2 months.
In a year, the team grew up to 23 engineers. Even though the client and our developers were in different time zones, we’ve built an Agile workflow that integrated our team with Pluto completely. We agreed on a schedule suitable for both the client and the dedicated team. And to make the most of our time, we keep things real and keep all communications as constructive as possible.
Taking Pluto’s software to the next level
Taking Pluto’s software to the next level
Taking Pluto’s software to the next level
There are 3 Architects among hired experts, so the team can not only complete the necessary tasks but also take part in strategic planning. Their expertise allows to suggest the best technical solutions and see possible problems before they come. During the 1st year this team accomplished a range of important tasks:
There are 3 Architects among hired experts, so the team can not only complete the necessary tasks but also take part in strategic planning. Their expertise allows to suggest the best technical solutions and see possible problems before they come. During the 1st year this team accomplished a range of important tasks:
There are 3 Architects among hired experts, so the team can not only complete the necessary tasks but also take part in strategic planning. Their expertise allows to suggest the best technical solutions and see possible problems before they come. During the 1st year this team accomplished a range of important tasks:
Optimized, stabilized and advanced Pluto’s software, making it more user-friendly, smoother, faster, and highly competitive on the market
Optimized, stabilized and advanced Pluto’s software, making it more user-friendly, smoother, faster, and highly competitive on the market
Optimized, stabilized and advanced Pluto’s software, making it more user-friendly, smoother, faster, and highly competitive on the market
Fragmented the Monolithic architecture into Microservices. This solution made Pluto’s software more stable and easily scalable, made possible much needed integration of other technologies
Fragmented the Monolithic architecture into Microservices. This solution made Pluto’s software more stable and easily scalable, made possible much needed integration of other technologies
Fragmented the Monolithic architecture into Microservices. This solution made Pluto’s software more stable and easily scalable, made possible much needed integration of other technologies
Integrated Pluto’s software with Viacom’s back end to enforce the fast and consistent data exchange between Pluto and Viacom’s services and optimize the clusters’ organizational pattern
Integrated Pluto’s software with Viacom’s back end to enforce the fast and consistent data exchange between Pluto and Viacom’s services and optimize the clusters’ organizational pattern
Integrated Pluto’s software with Viacom’s back end to enforce the fast and consistent data exchange between Pluto and Viacom’s services and optimize the clusters’ organizational pattern
Integrated Bootstrap API, improved energy-saving functionality, and implemented the ‘Video On Demand’ feature in Android and iOS apps
Integrated Bootstrap API, improved energy-saving functionality, and implemented the ‘Video On Demand’ feature in Android and iOS apps
Integrated Bootstrap API, improved energy-saving functionality, and implemented the ‘Video On Demand’ feature in Android and iOS apps
Developed an AdTech internal analytical tool to track user engagement stats, target audience behavior, and time spent metrics.
Developed an AdTech internal analytical tool to track user engagement stats, target audience behavior, and time spent metrics.
Developed an AdTech internal analytical tool to track user engagement stats, target audience behavior, and time spent metrics.
Integrated Pluto’s software with Viacom’s back end to enforce the fast and consistent data exchange between Pluto and Viacom’s services and optimize the clusters’ organizational
Integrated Pluto’s software with Viacom’s back end to enforce the fast and consistent data exchange between Pluto and Viacom’s services and optimize the clusters’ organizational
Integrated Pluto’s software with Viacom’s back end to enforce the fast and consistent data exchange between Pluto and Viacom’s services and optimize the clusters’ organizational
Brightgrove not only supercharged Pluto's engineering capacity but also transformed its architecture for a smoother, faster, and more competitive user experience.
Brightgrove not only supercharged Pluto's engineering capacity but also transformed its architecture for a smoother, faster, and more competitive user experience.
Brightgrove not only supercharged Pluto's engineering capacity but also transformed its architecture for a smoother, faster, and more competitive user experience.
Engineering Director
Engineering Director
Our Cooperation Timeline
Our Cooperation Timeline
Our Cooperation Timeline
We've been having a great journey together during which we helped the company evolve and become one of the biggest players on the market with more than 80 million users and a couple of Grammy Awards.
We've been having a great journey together during which we helped the company evolve and become one of the biggest players on the market with more than 80 million users and a couple of Grammy Awards.
We've been having a great journey together during which we helped the company evolve and become one of the biggest players on the market with more than 80 million users and a couple of Grammy Awards.
2017
2017
In 2017, we kicked off our journey with Pluto.tv by bringing on board top-notch engineers to kickstart our development teams and lay the groundwork for Pluto.tv's bright future
In 2017, we kicked off our journey with Pluto.tv by bringing on board top-notch engineers to kickstart our development teams and lay the groundwork for Pluto.tv's bright future
In 2017, we kicked off our journey with Pluto.tv by bringing on board top-notch engineers to kickstart our development teams and lay the groundwork for Pluto.tv's bright future
2018
2018
By 2018, our team had expanded to 15 members, with Brightgrove pushing the envelope in product development to enhance the user experience of Pluto.tv's mobile applications. In this phase, we also welcomed QA experts to the team, ensuring our innovations and expanded offerings consistently met top-quality standards for a flawless user experience
By 2018, our team had expanded to 15 members, with Brightgrove pushing the envelope in product development to enhance the user experience of Pluto.tv's mobile applications. In this phase, we also welcomed QA experts to the team, ensuring our innovations and expanded offerings consistently met top-quality standards for a flawless user experience
By 2018, our team had expanded to 15 members, with Brightgrove pushing the envelope in product development to enhance the user experience of Pluto.tv's mobile applications. In this phase, we also welcomed QA experts to the team, ensuring our innovations and expanded offerings consistently met top-quality standards for a flawless user experience
2019
2019
2019 was a big year with Pluto.tv joining the Viacom family, marking a year of solid growth and strengthening our partnership. Our team expanded to 25, diving into AdTech and developing new product solutions
2019 was a big year with Pluto.tv joining the Viacom family, marking a year of solid growth and strengthening our partnership. Our team expanded to 25, diving into AdTech and developing new product solutions
2019 was a big year with Pluto.tv joining the Viacom family, marking a year of solid growth and strengthening our partnership. Our team expanded to 25, diving into AdTech and developing new product solutions
2020
2020
In 2020, our team increased to 30, stepping up our game in Engineering Management, cloud advancements, and boosting our product testing to ensure top-notch quality.
In 2020, our team increased to 30, stepping up our game in Engineering Management, cloud advancements, and boosting our product testing to ensure top-notch quality.
In 2020, our team increased to 30, stepping up our game in Engineering Management, cloud advancements, and boosting our product testing to ensure top-notch quality.
2021
2021
2021 witnessed our expansion into multiple international locations, finding the right talent to add another 10 members to our crew and diving deep into Agile process management to keep us nimble and efficient.
2021 witnessed our expansion into multiple international locations, finding the right talent to add another 10 members to our crew and diving deep into Agile process management to keep us nimble and efficient.
2021 witnessed our expansion into multiple international locations, finding the right talent to add another 10 members to our crew and diving deep into Agile process management to keep us nimble and efficient.
2022
2022
2022 brought our Latin American expansion, growing our team to 60 and establishing Brightgrove as a key tech partner for Paramount, excelling in AdTech, app development, QA, and more.
2022 brought our Latin American expansion, growing our team to 60 and establishing Brightgrove as a key tech partner for Paramount, excelling in AdTech, app development, QA, and more.
2022 brought our Latin American expansion, growing our team to 60 and establishing Brightgrove as a key tech partner for Paramount, excelling in AdTech, app development, QA, and more.
Results we delivered
Results we delivered
Results we delivered
Top-rated apps
International desktop, iOS and Android Pluto apps we launched became top-rated on the market
International desktop, iOS and Android Pluto apps we launched became top-rated on the market
Users growth
The number of monthly active users increased to 12M
The number of monthly active users increased to 12M
Revenue increased
Customer’s revenue increased 3x by the end of 2018
Customer’s revenue increased 3x by the end of 2018
Cross-platform
Thanks to new functionality Pluto TV was integrated to Amazon Fire TV, Apple TV, Android TV, Google Chromecast and Roku TV devices
Thanks to new functionality Pluto TV was integrated to Amazon Fire TV, Apple TV, Android TV, Google Chromecast and Roku TV devices
Content fragmentation
Specific “fragmentation of content” pattern on the back-end part enabled region-specific targeting and statistic gathering
Specific “fragmentation of content” pattern on the back-end part enabled region-specific targeting and statistic gathering
Expenses reduced
Our recruiters reduced Pluto’s expenses related to taxes, recruiting, hiring, retention and HR management. We made everything in our power to secure our client’s assets
Our recruiters reduced Pluto’s expenses related to taxes, recruiting, hiring, retention and HR management. We made everything in our power to secure our client’s assets
What’s going on now
What’s going on now
What’s going on now
Pluto hired us with a couple of other teams from all over the world. Eventually we became their core development team—because of our transparent approach, mature recruitment methodology and, we’d like to believe, our bright communication.
Now Pluto is expanding into the European market and constantly gains new partners. These changes require more functionality, adaptation to new devices, smart architecture solutions, working with Big Data.
We are now the biggest delivery center for Pluto. Our team now consists of 53 experts. In 2020 we hired 14 people and are now working on closing 5 more positions. Our common future looks bright and busy!
Pluto hired us with a couple of other teams from all over the world. Eventually we became their core development team—because of our transparent approach, mature recruitment methodology and, we’d like to believe, our bright communication.
Now Pluto is expanding into the European market and constantly gains new partners. These changes require more functionality, adaptation to new devices, smart architecture solutions, working with Big Data.
We are now the biggest delivery center for Pluto. Our team now consists of 53 experts. In 2020 we hired 14 people and are now working on closing 5 more positions. Our common future looks bright and busy!
Pluto hired us with a couple of other teams from all over the world. Eventually we became their core development team—because of our transparent approach, mature recruitment methodology and, we’d like to believe, our bright communication.
Now Pluto is expanding into the European market and constantly gains new partners. These changes require more functionality, adaptation to new devices, smart architecture solutions, working with Big Data.
We are now the biggest delivery center for Pluto. Our team now consists of 53 experts. In 2020 we hired 14 people and are now working on closing 5 more positions. Our common future looks bright and busy!