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Promos—Real Estate CRM

Promos—Real Estate CRM

Promos—Real Estate CRM

Promos—Real Estate CRM

A leading German real estate software company with a €32 million annual revenue and over two decades of market leadership faced the challenge of finding SAP developers who also understand mobile development.

A leading German real estate software company with a €32 million annual revenue and over two decades of market leadership faced the challenge of finding SAP developers who also understand mobile development.

A leading German real estate software company with a €32 million annual revenue and over two decades of market leadership faced the challenge of finding SAP developers who also understand mobile development.

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Promos—Real Estate CRM

Promos—Real Estate CRM

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Promos—Real Estate CRM

Client overview

Client overview

Client overview

“Finding SAP developers who also understand mobile development is like searching for unicorns in Berlin.”

This was the reality facing our client, a leading German real estate software company with a €32 million annual revenue and over two decades of market leadership. Their flagship product—an innovative SAP-based CRM platform—was experiencing growing demand, but their development team couldn’t scale fast enough.

The platform itself was impressive: a unified system where property managers, tenants, technicians, and agents all interact with the same database through interfaces tailored to their specific needs. As the client’s customer base expanded and new regulatory requirements emerged, the talent shortage became a critical business bottleneck.

“Finding SAP developers who also understand mobile development is like searching for unicorns in Berlin.”

This was the reality facing our client, a leading German real estate software company with a €32 million annual revenue and over two decades of market leadership. Their flagship product—an innovative SAP-based CRM platform—was experiencing growing demand, but their development team couldn’t scale fast enough.

The platform itself was impressive: a unified system where property managers, tenants, technicians, and agents all interact with the same database through interfaces tailored to their specific needs. As the client’s customer base expanded and new regulatory requirements emerged, the talent shortage became a critical business bottleneck.

“Finding SAP developers who also understand mobile development is like searching for unicorns in Berlin.”

This was the reality facing our client, a leading German real estate software company with a €32 million annual revenue and over two decades of market leadership. Their flagship product—an innovative SAP-based CRM platform—was experiencing growing demand, but their development team couldn’t scale fast enough.

The platform itself was impressive: a unified system where property managers, tenants, technicians, and agents all interact with the same database through interfaces tailored to their specific needs. As the client’s customer base expanded and new regulatory requirements emerged, the talent shortage became a critical business bottleneck.

The business impact

The business impact

The business impact

The talent shortage wasn’t just an HR problem, it was threatening business performance:

The talent shortage wasn’t just an HR problem, it was threatening business performance:

• Development backlogs were growing, delaying promised features

• Customer onboarding was slowing, affecting revenue projections

• EU regulatory compliance deadlines loomed with insufficient resources

• The company’s reputation for technical excellence was at risk

• Development backlogs were growing, delaying promised features

• Customer onboarding was slowing, affecting revenue projections

• EU regulatory compliance deadlines loomed with insufficient resources

• The company’s reputation for technical excellence was at risk

• Development backlogs were growing, delaying promised features

• Customer onboarding was slowing, affecting revenue projections

• EU regulatory compliance deadlines loomed with insufficient resources

• The company’s reputation for technical excellence was at risk

What made hiring particularly challenging was the specialized skill set required. Developers needed to understand both SAP ABAP for backend systems and mobile development for iOS and Android. Adding complexity, the platform used a custom XML-based UI generation system that required additional specialized knowledge.

To compound matters, the development environment operated primarily in German, with documentation and specifications rarely available in English.

What made hiring particularly challenging was the specialized skill set required. Developers needed to understand both SAP ABAP for backend systems and mobile development for iOS and Android. Adding complexity, the platform used a custom XML-based UI generation system that required additional specialized knowledge.

To compound matters, the development environment operated primarily in German, with documentation and specifications rarely available in English.

The solution: from challenge to opportunity

The solution: from challenge to opportunity

The solution: from challenge to opportunity

Speed and Precision in Team Building

When traditional hiring approaches failed, the client turned to us for staff augmentation. Within one month—far faster than their previous hiring attempts—we assembled a team of four senior specialists:

• Two SAP ABAP developers for the core platform

• One Android developer for the tenant and technician apps

• One iOS developer to ensure Apple users had equal functionality

Each candidate was carefully selected not just for technical skills but also for their adaptability and communication capabilities—crucial for bridging the potential language gap.

Technical Integration: Mastering the Complex

The onboarding challenge was significant. The client’s custom framework wasn’t something developers could learn elsewhere—it required immersive study and hands-on practice. Particularly intriguing was their XML-based UI generation system, which dynamically rendered interfaces based on user roles and permissions.

Our team approached this with methodical focus:

• Collaborating closely with the client’s bilingual developers

• Creating reference documentation for recurring patterns

• Developing a shared vocabulary for technical concepts

• Systematically mastering each component of the framework

The Language Bridge: Turning Obstacles into Assets

What initially seemed like a potential roadblock—the predominance of German in technical documentation—gradually revealed unexpected benefits. As our English-speaking developers required clearer explanations:

• The client team began creating more structured documentation

• Technical specifications became more explicit, less reliant on assumed knowledge

• Documentation started aligning better with international SAP standards

• The team established more efficient knowledge-sharing practices

Over time, the client recognized this as a positive development—one that would benefit their own onboarding processes for future team members, regardless of language.

Speed and Precision in Team Building

When traditional hiring approaches failed, the client turned to us for staff augmentation. Within one month—far faster than their previous hiring attempts—we assembled a team of four senior specialists:

• Two SAP ABAP developers for the core platform

• One Android developer for the tenant and technician apps

• One iOS developer to ensure Apple users had equal functionality

Each candidate was carefully selected not just for technical skills but also for their adaptability and communication capabilities—crucial for bridging the potential language gap.

Technical Integration: Mastering the Complex

The onboarding challenge was significant. The client’s custom framework wasn’t something developers could learn elsewhere—it required immersive study and hands-on practice. Particularly intriguing was their XML-based UI generation system, which dynamically rendered interfaces based on user roles and permissions.

Our team approached this with methodical focus:

• Collaborating closely with the client’s bilingual developers

• Creating reference documentation for recurring patterns

• Developing a shared vocabulary for technical concepts

• Systematically mastering each component of the framework

The Language Bridge: Turning Obstacles into Assets

What initially seemed like a potential roadblock—the predominance of German in technical documentation—gradually revealed unexpected benefits. As our English-speaking developers required clearer explanations:

• The client team began creating more structured documentation

• Technical specifications became more explicit, less reliant on assumed knowledge

• Documentation started aligning better with international SAP standards

• The team established more efficient knowledge-sharing practices

Over time, the client recognized this as a positive development—one that would benefit their own onboarding processes for future team members, regardless of language.

Speed and Precision in Team Building

When traditional hiring approaches failed, the client turned to us for staff augmentation. Within one month—far faster than their previous hiring attempts—we assembled a team of four senior specialists:

• Two SAP ABAP developers for the core platform

• One Android developer for the tenant and technician apps

• One iOS developer to ensure Apple users had equal functionality

Each candidate was carefully selected not just for technical skills but also for their adaptability and communication capabilities—crucial for bridging the potential language gap.

Technical Integration: Mastering the Complex

The onboarding challenge was significant. The client’s custom framework wasn’t something developers could learn elsewhere—it required immersive study and hands-on practice. Particularly intriguing was their XML-based UI generation system, which dynamically rendered interfaces based on user roles and permissions.

Our team approached this with methodical focus:

• Collaborating closely with the client’s bilingual developers

• Creating reference documentation for recurring patterns

• Developing a shared vocabulary for technical concepts

• Systematically mastering each component of the framework

The Language Bridge: Turning Obstacles into Assets

What initially seemed like a potential roadblock—the predominance of German in technical documentation—gradually revealed unexpected benefits. As our English-speaking developers required clearer explanations:

• The client team began creating more structured documentation

• Technical specifications became more explicit, less reliant on assumed knowledge

• Documentation started aligning better with international SAP standards

• The team established more efficient knowledge-sharing practices

Over time, the client recognized this as a positive development—one that would benefit their own onboarding processes for future team members, regardless of language.

Results

Results

Results

Once fully onboarded, our team quickly became valuable contributors:

Once fully onboarded, our team quickly became valuable contributors:

Supporting the XML-based UI system optimization

Supporting the XML-based UI system optimization

Supporting the XML-based UI system optimization

Helping identify and resolve performance bottlenecks

Helping identify and resolve performance bottlenecks

Helping identify and resolve performance bottlenecks

Assisting with database query optimization

Assisting with database query optimization

Assisting with database query optimization

Contributing to testing methodologies that improved quality

Contributing to testing methodologies that improved quality

Supporting critical EU regulatory compliance implementation

Supporting critical EU regulatory compliance implementation

Supporting critical EU regulatory compliance implementation

The evolving partnership

The evolving partnership

The evolving partnership

What began as a tactical solution to an immediate staffing problem has evolved into a strategic partnership. Since October 2021, our collaboration has matured into a stable, productive relationship characterized by:

• Reliable technical support as the platform evolves

• Ongoing knowledge exchange between teams

• Consistent focus on code quality and best practices

• Flexibility to adapt as business requirements change

• Continuous improvement in collaboration processes

During this period, the client has achieved significant milestones—ISO certification, strategic AI partnerships, and substantial revenue growth. Our team continues to provide the technical foundation supporting these business advances, proving that effective staff augmentation can deliver far more than just additional development hours.

What began as a tactical solution to an immediate staffing problem has evolved into a strategic partnership. Since October 2021, our collaboration has matured into a stable, productive relationship characterized by:

• Reliable technical support as the platform evolves

• Ongoing knowledge exchange between teams

• Consistent focus on code quality and best practices

• Flexibility to adapt as business requirements change

• Continuous improvement in collaboration processes

During this period, the client has achieved significant milestones—ISO certification, strategic AI partnerships, and substantial revenue growth. Our team continues to provide the technical foundation supporting these business advances, proving that effective staff augmentation can deliver far more than just additional development hours.

What began as a tactical solution to an immediate staffing problem has evolved into a strategic partnership. Since October 2021, our collaboration has matured into a stable, productive relationship characterized by:

• Reliable technical support as the platform evolves

• Ongoing knowledge exchange between teams

• Consistent focus on code quality and best practices

• Flexibility to adapt as business requirements change

• Continuous improvement in collaboration processes

During this period, the client has achieved significant milestones—ISO certification, strategic AI partnerships, and substantial revenue growth. Our team continues to provide the technical foundation supporting these business advances, proving that effective staff augmentation can deliver far more than just additional development hours.

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About Us

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Solutions Development

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© 2025 Brightgrove. All rights reserved.

Contact:

For general inquiries: info@brightgrove.com

For marketing inquiries: marketing@brightgrove.com

About Us

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Careers

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Service Overview

Solutions Development

Staff Augmentation

Quality Assurance

Cloud Transformation

Legacy Modernization

Artificial Intelligence

Telecommunication Services

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Impressum

© 2025 Brightgrove. All rights reserved.

Contact:

For general inquiries: info@brightgrove.com

For marketing inquiries: marketing@brightgrove.com

About Us

Our Experience

Locations

Careers

Blog

Service Overview

Solutions Development

Staff Augmentation

Quality Assurance

Cloud Transformation

Legacy Modernization

Artificial Intelligence

Telecommunication Services

Privacy policy

Impressum

© 2025 Brightgrove. All rights reserved.

Contact:

For general inquires: info@brightgrove.com


For marketing inquires: marketing@brightgrove.com

About Us

Our Experience

Locations

Careers

Blog

Service Overview

Solutions Development

Staff Augmentation

Quality Assurance

Cloud Transformation

Legacy Modernization

Artificial Intelligence

Telecommunication Services

Privacy policy

Impressum

© 2025 Brightgrove. All rights reserved.